Ethical issue in Marketing related to Advertising Essay

Moral issue in Marketing identified with Advertising - Essay Example As per the exploration discoveries there are various publicizing media including the conventional TV, radio, papers, mail and boards, and the postmodern PC based web notice channels including email, online journals, sites, projects and web indexes among others. The expanded number of promoting channels and strategies for gathering information for publicizing have pushed promoting morals much further, and a promoter must be sharp not to go too far among moral and unscrupulous. Likewise, customized publicizing that abuses different ways to deal with information mining is powerful to the point that the enticing and exploitative parts of promoting have gotten a matter of genuine worry to different partners. This has been connected to the moral parts of shopper protection that has brought about the institution of approaches that give rules on online information assortment and use. Nonetheless, these strategies target driving sponsors to do no mischief, and promoters need to choose if they simply need to abstain from hurting customers, or they would need to do some open great as well. The Advertising Standards Authority controls the substance of commercials in the United Kingdom, and the town and region arranging framework controls the substance of outside notices. In any case, requirement of publicizing morals goes past these bodies and reaches out to various free customer insurance gatherings, and before promoting, a business substance needs to foresee the reaction that the commercial is probably going to inspire from these controllers. Be that as it may, the regulators’ meanings of morals are excessively expansive, and the sponsor is generally answerable for the substance of notices (Hunt and Vitell, 2006: 150). Commercial morals is dictated by the impacts of the promotion on the human, social, social, monetary and political outcomes of a notice on society. The point of this research project is to talk about the idea of showcasing morals as it identifies wi th publicizing. Foundation Information Common Advertising Media Advertising is the primary correspondence between a firm and its forthcoming clients; in this manner, the firm should make a conventional showing of it so as to have an effect and improve the probability of adverts meaning expanded deals. In this manner, a promotion must be structured make mindfulness, information, preferring, inclination and conviction in a potential client all together for that person to make a buy. Sponsors have consistently abused the accessible media to the best degree, to such an extent that publicizing represents a major part of a firm’s consumption. Customary commercials like radio are still being used today, however their utilization is diminishing because of the development of progressively compelling advancements that join both the sound and visual segments of ads (Kelley et al., 2011). Contrasted with different faculties, visual gathering causes the most effect on a person’

How to Conjugate Italian Verbs Like a Native

The most effective method to Conjugate Italian Verbs Like a Native Learning jargon for things like â€Å"toothbrush† and â€Å"tomato† are significant, yet without action words, they’re not as valuable. Action words are fundamental to imparting in any unknown dialect, and keeping in mind that Italian action words have a predictable, legitimate example of conjugation, there are as yet numerous action words that are sporadic. In addition, regardless of whether you remember the entirety of the action word conjugations, having the option to utilize them rapidly in discussion is another story. I express this to underscore the significance of getting a great deal of training with action words both with composed activities and with a lot of talking.  To kick you off, or maybe to fill in certain holes, beneath you can find out about the three Italian action word classes alongside recommendations for your investigations so you can figure out how to conjugate action words like a local. Stage 1) Learn the current state conjugations of the action words avere (to have) and essere (to be). They are the way to learning the entirety of the other Italian action word conjugations. Stage 2) Understand that Italian action words fall into three classes of conjugations relying upon the endings of the infinitive: - are action words Comprare - To buyImparare - To learnMangiare - To eatParlare - To talk - ere action words Credere - To believeLeggere - To readPrendere - To takeScendere - To get off, to slide - fury action words Salire - To go upUscire - To go out The stem of ordinary action words is gotten by dropping the infinitive completion. In English, the infinitive (linfinito) comprises of to action word. Stage 3) Recognize that Italian action words are conjugated in the different people, numbers, and tenses by adding the correct completion of the stem. To begin, let’s utilize the normal action word â€Å"credere - to believe† for instance. io - philosophy noi - crediamo tu - credi voi - credete lui/lei/Lei - crede loro, Loro - credono Notice how the completion changes dependent regarding the matter. â€Å"I believe† is â€Å"credo† and â€Å"they believe† is â€Å"credono.† Let’s utilize the sporadic action word â€Å"andare - to go† as another model. io - vado noi - andiamo tu - vai voi - andate lui/lei/Lei - va loro, Loro - vanno Since the endings are diverse for each subject, as a general rule you can drop the pronoun. In this way, for instance, rather than saying â€Å"Io philosophy - I believe,† you can simply say â€Å"Credo - I believe† with the â€Å"io† as a subject pronoun. Stage 4) Memorize the current state conjugations of normal, unpredictable action words. These are â€Å"dovere - must,† â€Å"fare - to do, to make,† â€Å"potere - can, to be capable to,† and â€Å"volere - to want.† Stage 5) Learn how to utilize regular action words in the accompanying tenses: Il presenteIl passato prossimoL’imperfetto How would you know which action words are normal? While you could utilize the arrangements of the most well-known action words on the web, I think it’s increasingly helpful to consider the action words you generally utilize and figure out how to be adaptable with those. One exercise for making sense of which action words those are is by composing short organizations about your life, similar to how to present yourself, discussing your family, and examining your leisure activities. You’ll begin to see which action words are utilized regularly and afterward you can concentrate on those to retain. Tips: Note that as an outsider looking in plural the pressure falls on a similar syllable as an outsider looking in particular form.In a squeeze, you can generally counsel a table of action word endings to decide the right tense.

Mkt360 Exam 2 Review Essay Example

Mkt360 Exam 2 Review Essay Audit Fall 2011 IMPORTANT CONCEPTS Chapter 5 1. Does social adjustment necessitate that businessmen surrender their traditions when working abroad? Depends 2. What are Cultural Imperatives? Social Electives? Social Exclusives? Goals: social relations, and so forth. Electives: discretionary traditions Exclusives: customs just for local people, you don't take an interest. 3. What is Edward T. Hall’s hypothesis of social setting and phonetic correspondence? There are non verbal accents of correspondence that should be focused on. 4. How does correspondence contrast in high setting from low setting societies? Low setting data is express, with words conveying the whole of the message and composed proper determinations. Grants are competency based. IN a high setting data is understood, including non verbal signs. Grants are trust/suggestion based. 5. What are Edward T. Hall’s quiet dialects? What is m-time? What is p-time? The quiet dialects are of time, space, things, companionship and understandings. M-time (Monochronic) †separate time into little units and are worried about quickness. Focus on solitary undertakings one after another. Low setting P-Time (Polychronic) †concurrent event of numerous things. High setting 6. What is the distinction among pay off and coercion? Pay off is the point at which the installment is offered willfully to an authority to increase unlawful bit of leeway, while blackmail is the point at which an official concentrates installment from an individual under pressure for something which they are legally qualified for. 7. What is the distinction among grease and subornation? Oil manages little wholes of cash, given to low-positioning authorities (which isn't disallowed in certain nations) while subornation manages enormous aggregates of cash given to authorities (higher position) so as to submit unlawful acts. . What does the U. S. Outside Corrupt Practices Act (FCPA) prohibit and what does it permit? Precludes US organizations from taking part in pay off of any sort in outside nations, anyway it allows grease. 9. What is the situation of the FCPA on the utilization of agent’s expenses to encourage pay off? The utilization of agent’s charges a s delegates to offer incentives is precluded. Section 6 †The Political Environment 1. What is sway? Under what conditions do countries surrender some portion of their sway? The force that a country needs to administer its kin and region without obstruction all things considered. . What is extraterritoriality? Name 2 U. S. laws that are extraterritorial. At the point when a country makes its laws to apply outside of a domain. Ex. Sherman Antitrust Act, IRS Tax Laws, Helms-Burton Act, Foreign Corrupt Practices Act. 3. What is the principle political condition Multi-National Corporations (MNC’s) need when working abroad? Consistency and steadiness of government approaches. 4. What is Confiscation? Confiscation? Taming? Reallocation: Taking ceaselessly; no installment. Confiscation: Take over the property yet some repayment. We will compose a custom paper test on Mkt360 Exam 2 Review explicitly for you for just $16.38 $13.9/page Request now We will compose a custom article test on Mkt360 Exam 2 Review explicitly for you FOR ONLY $16.38 $13.9/page Recruit Writer We will compose a custom article test on Mkt360 Exam 2 Review explicitly for you FOR ONLY $16.38 $13.9/page Recruit Writer Taming: move to national control. 5. When do nations use trade controls and how are they applied? At the point when a country faces deficiencies of remote trade or potentially significant measure of capital is leaving the nation. Different rates demanded over all developments of funding to direct exchange explicit items and square repatriation of benefits. 6. What is a nearby substance law? A specific level of the imported item should contain privately made parts. 7. What is an import permit and when do nations require them? Authorization to import an item. Required when attempting to drive remote industry to buy more supplies inside the host nation and along these lines make markets for neighborhood industry. 8. When do nations use value controls and how are they applied? Done to control expansion. Applied as a confinement on the most extreme value you can charge on an item. 9. What sorts of items are more in danger politically in a remote nation? Those which are â€Å"politically sensitive† or seen to impact condition, trade rates, security, government assistance and wellbeing are dependent upon more discussion. 10. What are a portion of the techniques that you can follow to reduce political hazard abroad? - Joint VenturesInvestment Base Expansion Control of Marketing and DistributionLicensing Planned Domestication*Political Payoffs 11. What offices give political-chance protection to U. S. organizations working abroad? 1-Foreign Credit Insurance Association: guarantees against delinquency hazard brought about by money related, financial or political vulnerabilities. 2-Agency for International Development: restricted assurance on specific tasks and items. 3-Overseas Private Investment Corporation: gives chance protection to organizations putting resources into less created nations. Part 7 †The International Legal Environment 1. What are the contrasts between the patent laws of the US and Japan? In the US patent security is to ensure the designer, recording is mystery, speedy and gives extensive stretch of insurance; Japan licenses advantage society, open documenting, long procedure with brief timeframe of assurance. 2. What sort of item evaluating system was Wal-Mart not permitted to use in Germany? They couldn't utilize their Loss-pioneer valuing in light of the fact that estimating certain items beneath cost was resolved as dumping. 3. What is the law on numerous European nations on the utilization of relative promoting? At the point when a business says an item is superior to their rivals. It isn't permitted. 4. What is the reason for Common Law? In what nations is it by and by utilized? Premise is custom, past practices, lawful points of reference set by courts. Through translation of rules, legitimate enactment and past decisions. US, England, Canada, English impacted nations. 5. How is responsibility for property decided in Common Law? Proprietorship is dictated by first to utilize. 6. What is the reason for Code Law? In what nations is it by and by utilized? Complete arrangement of composed guidelines or codes. Partition into 3 separate codes for different circumstances: Comercial/Code/Criminal. Found in dominant part of nations (70) 7. How is responsibility for property decided in Code Law? Proprietorship is dictated by first to enroll. 8. What is the premise of Islamic Law? In what nations is it by and by utilized? In light of understanding of the Quran and the educating of Muhammad. Strict obligations, commitments, common viewpoint, social conduct, monetary conduct. Found in 27 Islamic nations. 9. What is the reason for Socialist Law? Law is subordinate to monetary conditions. 10. What is International Law? There is no â€Å"international† law; The standards and rules that states and countries consider restricting unto themselves. 11. How is International Law made? Assortment of bargains, shows, and understandings between countries that have, pretty much, the power of law. 12. What is the ISO and for what reason do its guidelines have the impact of International Law? Worldwide Organization for Standardization. ISO9000 quality administration. ISO14000 worried about condition the board. 13. What sort of standard is the ISO creating for the WTO and for what reason is it required? 14. What is the contrast between a Patent, a Trademark, and a Copyright? Patent: an administration award of specific rights given to a creator temporarily in return for the exposure of the development. Trademark: that part of a brand that is given legitimate assurance can't be replicated. Copyright: ensures the works of a creator against replicating. 15. What is the global Patent Protection System that covers the most nations? Secures creations and forestalls deal by others; streamline application techniques. 16. What Patent insurance does the Paris Union give? 1 year assurance to enlist in other part nations (US + 100 nations) 17. What Trademark assurance does the Paris Union give? a half year assurance to enlist in other part nations. 18. What does the Berne Convention of 1886 secure? Secures scholarly and masterful works of creators. What is the base copyright security it gives? Life +50 years anyway individuals may decide to give longer. What is the length of copyright assurance in the EU? In the USA? In the EU life +70 years. In the US Life+70 years for singular works. Life +75-95 years for corporate initiation. 19. What is the WTO concession to TRIPs? What 2 licensed innovation insurance frameworks does it join? Exchange Regulated Intellectual Property Rights. Spreads copyrights, licenses, trademarks, exchange mysteries, modern plans, geological indicia, and incorporated circuit formats. Incorporates protected innovation pertection of Berne Convention Paris Union. 20. What is a â€Å"geographical indicia† and for what reason is it essential to advertisers? The sign of a land beginning of an item I. e. Champagne. Significant in light of the fact that it is a piece of the brand. 21. What does the Foreign Corrupt Practices Act deny? Restricts pay off of any outside authority or individual who will impact an authority or gathering. 22. How does the Omnibus Trade Reconciliation Act change the Foreign Corrupt Practices Act? What 2 confirmed resistances does it permit? Adjusts to permit installment to speed up â€Å"routine legislative action† 2 safeguards are the installment was legitimate under the law of the outside authorities nation and the installment was a sensible use straightforwardly identified with the advancement of items or administrations. 23. How does the Sherman Act influence mergers or acquisitions in outside nations? Restricts restraining infrastructures or endeavors to consume the exercises of US organizations

Intervention Article Example | Topics and Well Written Essays - 250 words

Intercession - Article Example The examination was directed in Sydney, Australia. The members in the investigation were 172 and they were people with vague low back agony. They got 14 meetings of individualized directed exercise treatment and they were haphazardly relegated to get either engine control practices or reviewed action as a method of setting up the favorable position and materialness of the engine control practices in lessening back torment (Gazzi Macedo et al., 2012). These two investigations were planned for setting up whether the activity program could be utilized as a mediation into decreasing PGD and LBP. Notwithstanding, the scientists in the main investigation found no impact of the treatment program on the predominance of self-revealed LBP and PGD during the hour of pregnancy not surpassing 20 weeks. This can't preclude the program however it can't be utilized broadly because of the bombed positive outcomes. The aftereffects of the second investigation anyway shoed that engine control practices and reviewed movement have comparative impacts for patients with interminable vague low back agony (Gazzi Macedo et al., 2012). These can be utilized well as an intercession in the decrease of back agony, LBP and PGD in pregnant ladies. Article one shows the subtleties of the investigation done to build up whether the presentation of a gathering based exercise program can be applied as a mediation for diminishing Lower Back Pain and Pelvic Girdle Pain in pregnant ladies before the twentieth seven day stretch of growth. The outcomes anyway shows little distinction in the two gatherings which comprise of the controlled gathering and the non-controlled gathering. The example size is 257 which comprises of pregnant ladies before the twentieth seven day stretch of incubation. The Second is an equal report done on a rural zone in Sydney, Australia. The members in the examination were 172 and they were people with vague low back torment. They experience individualized managed practice treatment and they were haphazardly doled out to get either engine

Effects of showrooming to brick and mortar shops - 825 Words

Effects of showrooming to brick and mortar shops (Essay Sample) Content: Effects of showrooming to brick and mortar shopsName:Course:Tutor:Date:Outline 1 Introduction 2 Advancement in technology 3 Cheap prices 4 Competition 5 Convenience gap 6 Online advertisements 7 ConclusionEffects of showrooming on brick and mortar shopsIntroductionShowrooming is when consumers find their way into a Walmart, take a look of the products in the showroom and then compare the prices with online prices via aid of smart phones and purchase them where they are cheaper (Cammorata, 180). Showrooming is one of the main problems that stationery stores face in the current market. On the other hand, the main beneficiary of it in America is Amazon.com because of not only its tax free, but also low prices. The implementation of Amazon Prime two-day free shipping  has also enhanced its choice as the retailer of the day. This paper aims at providing detailed information on the effects of showrooming on the success of brick and mortar shops. It will also outline some strategies that opt to be implemented by traditional brick and mortar retailers in order to combat showrooming.Advancement in technologyAdvancement in technology has lessened life stresses. It has led to the introduction of the internet that unites people from diverse areas with different interests. It has made it possible for people to access information from all parts of the globe with much ease and more efficient (Klein, 77). This has made most consumers to enjoy the presence of many online opportunities as a result of increase in number of online suppliers. It has also made consumers to have a bargaining power on the products produced in different parts of the world. Some phones also have the ability of scanning bar codes in shops and comparing the prices of scanned products in different retailers within short periods.Cheap pricesThe products sold via internet are very cheap compared to those sold in brick and mortar shops. This is because, unlike brick and mortar shops, digita l shops rarely spend on staff and inventories. Additionally, most consumers take advantage of freedom of choice. They often use shop assistants in brick and mortar shops in seeking necessary information on certain products before purchasing them at a cheapest price on online shops.CompetitionCompetition is also one of the factors that contribute to physical retail shops to fail in their daily activities. It leads to most retailers to employ some risky tactics such as lowering the prices on the materials place on outbound and maintaining their prices on the inbound. Unfortunately, this tactic leads not only to accumulation of deficit, but also decline in customer turnover. In order to be successful in their daily activities, physical retailers will be enforced to lower the prices of their goods. They will have to match the prices of their products with that of the products sold online. Unfortunately, this will lead to them making little or no profit at all. This is because they will have to pay their educated and knowledgeable staff enough salary regardless of the profit they make.Convenience gapConvenience gap is also one of the key factors that pose great challenge to brick and mortar shops. Currently, most consumers love carrying out activities without straining. Majority of them prefer shopping from their comfortable couches to walking or driving to physical shops. To meet the demands of such consumers, and to enhance their survival, physical retailers are enforced to use the Web in advertising their products. Additionally, retailers are enforced to employ delivery services so as to meet the demands of consumers. Unfortunately, the introduction of Web in physical shops and delivering of goods to consumers leads to retailers investing more money in their businesses.Online advertisementsOnline advertisements are also part of the challenges that physical shops face in their daily activities (Simon, 214). Most online retailers advertise goods at prices lower th an what physical retailers spend in buying the same products from...

Adams Assessment Report and Special Education Need - 825 Words

Adams Assessment Report and Special Education Need (Case Study Sample) Content: Adamà ¢Ã¢â€š ¬s Assessment Report and Special Education NeedName:Institution:Adamà ¢Ã¢â€š ¬s Assessment Report and Special Education NeedAdam Gallery, the 11-year-old boy in grade 6.5, is displaying anxiety and is thought to be having a learning disability in many areas of academics. This observation from different people and evaluation helps to address this problemTable of the summary of Adamà ¢Ã¢â€š ¬s Assessment Report.Assessment Report Summary Suitability of the assessment Appropriateness of the evaluation tool to the student Teacher assessment. (Mr. Robinson) Adam displays withdrawn moods and anxiety in class. He does not sustain attention in class and slow in all activities compared to others. Academically, he is below average on many levels of reading, comprehension and writing with complete disability in math calculations. Observation of anxiety, being slow and withdrawal symptoms greatly affects math ability. These observations are related to that Adam ca nnot take the time to commit math facts to memory hence making errors. Coupled with low reading and comprehension ability, word-problem solving is difficult. The teacher can assist Adam is by giving him individual attention, breaking learning into smaller steps that he can follow, using a more detailed diagram, drawings, illustrations, and videos. Learners like Adam can learn better by helping him focus since he is already organized and careful. Father assessment Adam was born and normally developed like other children and the same conditions with normal behavior. For a year under observation, Adam is reserved, lacks concentration, easily gives up on difficult tasks and isolates himself. He is inattentive, anxious and withdrawn. Adam, according to the father, has a health condition that does not require medication. Adam may be having an inherited condition that affects brain development as shown by sluggishness, anxiety and withdrawal symptoms. Adam can be assisted at home encouragi ng persistence in classwork. Also, Adam can be assisted to get enough exercise, sleep, and nutrient rich diet to help him concentrate, focus and work hard. Self-assessment Adam says that he does not interact with others, organized but slow, anxious and easily distracted during learning. Tasks involving mathematics, speed, and oral expression is tough to him while others involving comprehension, reading, basic writing and listening being manageable. Adam is slow academically and totally impaired in mathematics. An outstanding characteristic here is slowness. His social skills are poor and need to be encouraged to play and socialize with others. Classroom Assessment. Adamà ¢Ã¢â€š ¬s activities are observed to be off task. Other behaviors are inattentiveness, anxiety and withdrawal symptoms. Adam performs most activities off task and loses concentration. He can be assisted by following in a step-by-step example and encouraged to follow. Increasing rigor in activities can help. Intelle ctual Ability assessment Adamà ¢Ã¢â€š ¬s intellectual ability is within the normal range with others of his age. This assessment implies that his mental ability is normal and can do tasks like others of his class. This assessment places him at the same level as others. Cognitive ability assessment Adamà ¢Ã¢â€š ¬s cognitive ability is within the normal range. Performing cognitive tasks, simple vocabulary, fluency, flexibility in thinking and focusing on stimuli are average. His average ability in cognitive tasks gives him the ability to understand what he is being taught. Adam is teachable and with closer attention can improve in cognitive tasks. Academic achievement Adam performs dismally in many areas of academics. These are: Listening and comprehension, Knowledge of subjects like sciences, history, geography and others, basic writing, reading comprehension, written expressions, math calculation skills and reasoning, phonological awareness, reading fluency and application of aca demic skills His academic achievement is poor to negligible which indicates his learning difficulty. Adamà ¢Ã¢â€š ¬s performance is very low he cannot perform future tasks with more complexity as he progresses. He can be left to regulate their learning to reflect his performance. Informal Writing Evaluation Adamà ¢Ã¢â€š ¬s writing ability is manageable in several aspects such as handwriting, punctuation, and vocabulary. Adam is confident in writing. Although adequate, it requires improvement since its below average Adam can be helped by reducing hand fatigue and helped focus on the organization of words and spelling games. Part TwoSeeking Consent for Special EducationAdam grew up and normally developed just like other children of the same age. However, as he progresses through his education, he began manifesting learning disabilities that require special education. This difficulty is evident in many areas of learning such as listening and comprehension, knowledge of subjects like geography, sciences, history and others, basic writing, reading comprehension, written expressions, math calculation skills and reasoning, phonological awareness, reading fluency and application of academic skills. . From the academic achievement evaluation, key areas that enable Adam to learn and progress shall offer total inhibition to his advancement in the future rendering him totally unable to fit into the normal classroom.Adam has been struggling in school until now in the 6th grade when his progress is getting worse. He needs a change of placement to a different environment due to unmet social and emotional needs, and the inability to cope up with the academics. From the academic achievement evaluation,...

The Bipolar Disorder And The Depression - 1295 Words

Client reported that he is currently attending to a psychiatric session once a month due to his bipolar disorder and that it is very helpful for him. He also stated that was prescribe Seroquel 30 mg once a day for the bipolar disorder, Luvox 30 mg for anxiety and depression once a day as well and one B12 for energy. He has been taking Seroquel and Luvox for more that tree yeas since he was diagnose with bipolar disorder and the B12 since he had the bypass surgery. Education/Employment History: Clients reported that he has an AA in arts, a B.A in criminal justice and a Masters degree in criminal justice as well. Currently he is pursuing a master’s degree in psychology in Gran Canyon University on online classes. Client desire is to be able to assisting client who have been in the same situation as him and to assist clients who are feeling hopeless when they experience anxiety or depression by providing therapy to client who needs assistance. Client also expressed that he begin a career as a fire fighter since he was twenty years old. He worked as a fire fighter for twenty years and he is now retired since June 2015 from the fire fighter department. Substance Use History: Clients denied any used of alcohol, tobacco or any other type of illicit drugs. He expresses that in his family he has a lot of family members that smoke on daily bases. However, he stated that even thought his family relative does smoke, it has never influence on him to smoke. FamilyShow MoreRelatedBipolar Disorder : Bipolar And Depression1461 Words   |  6 Pageshaving Bipolar Disorder is like living at your best and you are worst and having no control over it. People may refer to bipolar are manic depressive disorder, this is due to for the individuals having periods of mania, and periods of depression. Bipolar is derived from having two moods, hence mania and depression. 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By definition, bipolar disorder is characterized by intense and fluctuating states of depression and mania (Caponigro Lee, 2011, p. 6). Despite popular opinion, bipolar disorder is n ot simply fluctuating from happy to sad, itRead MoreBipolar Disorder And Treatment Of Bipolar Depression1098 Words   |  5 Pagesparticipants searched had a primary diagnosis of bipolar disorder according to DSM-IV (Zhang et al., 2013). This literature review found, the following: â€Å"Antidepressant medications did not offer statistical benefits when compared with placebo in the short-term phase† (Zhang et al., 2013, p. 11). This statement is relevant to answering question 1: Can at any time antidepressants be used safely in Bipolar disorder? 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There are three types of Bipolar disorder: bipolar 1, Bipolar 2, and cyclothymic